Work→The Travel Nexus
India's most influential travel agent network — built from zero to half a million views a month.
2023–Ongoing
500K+
Monthly Views
Full-Stack Marketing Partner
The Travel Nexus
500K+
Monthly Views
+3,998%
Reach Growth
44,464
Accounts Reached
"India's most influential travel agent network — built from zero to half a million views a month."
The Travel Nexus is India's most powerful platform for travel professionals — a community of 1,000+ travel agents with annual events, exclusive industry trips, and a network redefining how travel commerce works across the country.
The Challenge
TTN had one of India's most influential travel agent communities — but zero digital presence to show for it. No content strategy, no social identity, no way to translate their on-ground energy into the online world. For a platform operating at national scale, that gap between real-world power and digital invisibility was leaving an enormous amount of value untouched.
The Approach
We didn't just manage an account — we became part of the brand. We travel with TTN. We shoot their events on location, capture their community in rooms full of India's top travel professionals, and turn those moments into content that spreads. Every post, reel, and story is informed by being physically present in the world TTN operates in. That's not something you can replicate from a desk — and that's exactly why it works.
The Outcome
In a single month: 500,131 views, 44,464 accounts reached — a +3,998.1% increase in reach. 10,380 interactions, 470 shares, and a top post hitting 10K views. Profile visits up +6,638.4%. After 1.5 years of consistent, on-the-ground marketing, TTN's Instagram has become the definitive digital home for India's travel agent community — and it started at zero.
The Content
The Numbers
500,000 views. 44,000 accounts reached. In 30 days.
