Work→Sheta Marble
Turning a traditional marble business into a discovery-driven brand.
2025
80.8%
Views from Non-Followers
Social Media Management
Sheta Marble
+2,383%
Reach Growth
9,525
Views in 90 Days
3,601
Accounts Reached
"Turning a traditional marble business into a discovery-driven brand."
A premium marble supplier with decades of craftsmanship expertise — serving architects, interior designers, and discerning homeowners who value quality stone above all else.
The Challenge
Sheta Marble had decades of expertise and a premium product — but no one outside their existing network knew they existed. With no social media presence, they were invisible to the architects, interior designers, and homeowners actively searching for high-end stone on Instagram.
The Approach
We built a social media presence from the ground up — a content strategy centred on the visual beauty of marble, short-form reels showcasing the material in motion and in use, and a posting cadence designed to reach non-followers actively in discovery mode.
The Outcome
Within 90 days, Sheta Marble reached 3,601 accounts — a +2,383% increase in reach — with 80.8% of views coming from non-followers. Reels drove 83.1% of all content views, turning their account into a consistent inbound enquiry engine.
The Content
The Numbers
80.8% of views came from people who had never heard of them.
